Saturday, July 20, 2013

Mr. Clean Re-Stage

As a Mr. Clean marketing alum have to say I love the new re-stage of the Mr. Clean brand.  It does a great job of starting to form a more emotional connection and bringing to life the product benefits in a way no other clean brand can...

"I take down arm wrestling opponents like I take down grime, stains and dirt. Things got pretty intense with these bikers, but we're all friends now" -Mr. Clean

Great job Mr. Clean Team!  

On a side note, I'm also glad to see the the Magic Eraser Handy-Grip is finally being launched, something that was suppose to happen 5 years ago, but that's a longer story... 

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